Who Are We

According to Māori Legend the Silver Fern was asked to come in from the sea and live in the forest to guide the people. Māori hunters & warriors used the silver underside of the fern leaves to reflect the moonlight, illuminating a path through the forest. Today the Silver Fern embodies everything that is good about New Zealand. It is a symbol that every New Zealander has a connection with and is worn as a badge of honour by our top athletes.

Here at Silver Fern Sport, we take our responsibility to the Silver Fern and all it embodies very seriously. Just like the real silver fern, our goal is to be a guiding force helping weekend warriors to elite athletes perform to their full potential. Our product range includes unique and innovative designs that have been developed and tested by top athletes.

We believe that through sport we have the power to change lives. Sport has a positive impact on our society, and we understand the importance of sport for our youth. Unfortunately, many New Zealand schools and clubs face limited financial resource and there simply isn’t enough sports equipment to go round. That’s why we are proud to support the Pass it Forward campaign, giving away over one million dollars worth of sports equipment to deserving Kiwi clubs and schools. The ‘Pass it Forward’ campaign hopes to remove one of the barriers to participation by providing a ball to those in need, visit www.passitforward.co.nz for more details.


– A commitment to helping athletes perform at their best.

– A belief in the positive impact of sport on society.

– A desire to give back to the community through support of sports initiatives.


To provide high-quality and innovative sports gear to athletes and sports enthusiasts of all levels, while fostering a community of passionate and dedicated individuals who strive for excellence in their chosen sport.


To become the leading provider of sports gear and equipment in Australia, renowned for our commitment to excellence, innovative design, and unwavering support of the athletic community.

Get in touch

If you have any questions and would like to send us an email please head to the Contact Us page where you’ll find a contact form, thank you!

Follow us in Social Media